Do incite your audience. Effective presentations end with a call to action. The most important question to ask yourself before you design your multimedia presentation is, “What do I want my audience to do, and how do I convince them to do it?” Don’t drown your audience in facts. While your first instinct may be [...]
Tag Archives: Headlines
Recession Over Soon Statements are Misleading
June 23, 2009
In my recent press release I am quoted with the following: “It’s unfortunate to emphasize, but if you read past the headlines, the news stories will show additional unemployment, rising gas prices, and rising fears in the future of this economy,” said Baker. “Keep in mind that while economists now say that the recession started [...]









October 6, 2009
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