22 September 2009 ~ 0 Comments

Pricing for a Recession


As part of my monthly newsletter, I encourage people to “ASK TONY.”
“Do I raise or lower my prices or leave them the same.”  Thanks, Craig
Hi Craig.  Thank you for asking.
In my free ebook, The Recession Marketing Guide, I have written the following:
Evaluate Pricing - During economic downturns, businesses are tempted to lower their prices.
Lowering your prices creates [...]

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23 June 2009 ~ 0 Comments

Press Release: Small Business Confidence in Advertising Effectiveness is Vital to Recession Recovery


I released a new press release today about my new free ebook, The Recession Marketing Guide.  The press release is about how Small Businesses and their ability to advertise confidently, is the key to recession recovery.
The Recession Marketing Guide shows case studies and modern day examples of how businesses have not only survived, but have [...]

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