Tony Darrick Baker

November 7, 2009

Can Online Gaming Do More Than Simply Pass Time?

So have you ever played games while at work or while attending a class? Games are everywhere these days. People of all ages are flocking to games on their iPhones, cell phones, iPods, PSP’s, and of course laptops. Obviously many argue that they’re perfectly capable of doing more than one thing at once, and with [...]

October 22, 2009

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Video: If you’ve never failed, you’ve never lived

Failing to take action because of your fear of failure may be the biggest failure you ever make. Watch this short video revealing some of the biggest failures in history who we commonly consider successful. Never let the fear of failure cause you to give up on your dreams. This is true for all of [...]

October 12, 2009

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Do’s and Don’ts for Professional Websites

Now that most people are familiar with the Internet and many businesses are building an online presence, the line between professional website design and the work of an amateur is becoming more distinct. There are several mistakes that people new to web design tend to make that can be easily avoided for a more professional [...]

October 11, 2009

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Don’t be a Jerk! Make Your Website More User-Friendly!

You know what I’m talking about. A jerk is someone who’s being difficult on purpose. They could be nice and show you the way, but they just don’t feel like it. Well ask yourself. Are you being a jerk? Does your website make it easy for people to find what they are looking for? The [...]

October 9, 2009

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Don’t Get Lost in Website Navigation

Good navigation design is essential for every website. If you want your website to be explored, it is critical that you have simple and easy-to-use navigation. If your visitors can’t find what they’re looking for, they’ll get lost, frustrated, and eventually leave to explore other areas of the Internet. To design better website [...]

October 8, 2009

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5 Tips for Marketing with Banner Ads

Once you’ve designed an eye-catching banner ad, the next critical step is to use it as an effective marketing tool. It can be most exciting banner ad on the Internet, but it won’t do your company any good if your target audience never sees it. Tip #1: Target Your Banners Put your banner ads on [...]

October 7, 2009

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Nine Tiny Words to Help Build Eye-Grabbing Banner Ads

A web banner ad can be a seizure-inducing block of flashing color cluttering up a perfectly good webpage or an excellent vehicle for bringing targeted leads back to your site. To make sure your banner ad is the good kind, here are some nine tiny words. Seven Mantle’s number, the lucky number, and the maximum [...]

October 6, 2009

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12 Critical Do’s and Don’ts for Effective Multimedia Presentations

Do incite your audience. Effective presentations end with a call to action. The most important question to ask yourself before you design your multimedia presentation is, “What do I want my audience to do, and how do I convince them to do it?” Don’t drown your audience in facts. While your first instinct may be [...]

October 5, 2009

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Selling With Color: What Your Color Choices Really Say about You

Thousands of hours have been put into researching the effects of color on the human brain. It has been discovered that color has subconscious connotations and provokes emotional responses. This makes it critical to match the colors you choose for your business with the appropriate subconscious message you want to send to your customers. Red [...]

October 4, 2009

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5 Reasons Why Most Multimedia Presentations Fail to Sell

How many times have you been stuck in a meeting trying to cover your yawns as a salesperson clicks through a boring PowerPoint presentation? How many times have you been that salesperson watching your prospective customer fall asleep halfway through your sales pitch? There are a lot of mistakes that even experienced salespeople can make [...]

September 22, 2009

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Video: Changing your Twitter Background

I made a quick 2 minute video tutorial today for a client who needed help changing their Twitter background.

September 22, 2009

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Recession Marketing Absolutely Essential for Fast Recession Recovery

There has been a great deal of “recession is over, recession over by December” and other nonsense in the media lately. But the fact of that matter is that Recession Marketing strategies and tactics are more important now than ever before. A Harvard study of publicly traded companies coming out of the last three recessions [...]